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Q: Why are helmets becoming more popular?
A: Helmets are gaining in their popularity and sales increase each year. According to the Snowsports Industries America, the trade association that represents ski and snowboard manufacturers, during the 2001-2002, there were 637,757 helmets sold. During 2000-2001 there were 535,288 helmets sold and during the 1999-2000 season, there were 524,671 helmets sold. Helmets today are light weight, have neat designs, provide a great comfort and help keep the ears warm on cold days! Children have lots of fun putting cool stickers on their helmets. For parents, outfitting your children for a helmet provides a peace of mind that you’re doing all you can to help ensure a safe ski or snowboard experience for your kids while they’re enjoying the slopes.